/* ============================================================
   Kaizen CRM — marketing site
   Design tokens per Brand Foundations v0.1
   ============================================================ */
:root{
  --washi:#F4EFE4; --washi-2:#ECE5D6; --washi-3:#E3DAC6;
  --sumi:#1B1C21; --sumi-2:#3C3D45; --sumi-3:#6B6A66;
  --ai:#234072; --ai-deep:#16284A; --ai-soft:#4E6A9B;
  --shu:#D8473A; --shu-deep:#B23A2F;
  --matcha:#76894F; --matcha-deep:#5C6E3C;
  --stone:#9A9486;
  --line:rgba(27,28,33,.14); --line-soft:rgba(27,28,33,.08);
  --maxw:1080px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation:none!important;transition:none!important}
}
body{
  background:var(--washi); color:var(--sumi);
  font-family:"Hanken Grotesk",system-ui,sans-serif;
  font-size:16.5px; line-height:1.62;
  -webkit-font-smoothing:antialiased; text-rendering:optimizeLegibility;
}
h1,h2,h3,h4{font-family:"Fraunces",serif;font-weight:500;line-height:1.08;letter-spacing:-.01em}
a{color:var(--ai);text-decoration:none}
a:hover{text-decoration:underline}
a:focus-visible,button:focus-visible,input:focus-visible,select:focus-visible{outline:2px solid var(--ai);outline-offset:2px;border-radius:4px}
img,svg{max-width:100%}
.mono{font-family:"IBM Plex Mono",monospace;font-weight:500;letter-spacing:.04em}
.serif{font-family:"Fraunces",serif}
.eyebrow{font-family:"IBM Plex Mono",monospace;font-weight:500;font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--shu-deep)}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}
.note{font-size:13px;color:var(--sumi-3);font-style:italic}

/* ---------- header / nav ---------- */
.site-head{position:sticky;top:0;z-index:50;background:rgba(244,239,228,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.site-head .bar{display:flex;align-items:center;gap:28px;height:66px;max-width:1240px;margin:0 auto;padding:0 28px}
.brand{display:flex;align-items:center;gap:11px;text-decoration:none}
.brand .wm{font-family:"Fraunces",serif;font-weight:600;font-size:22px;letter-spacing:-.02em;color:var(--sumi)}
.brand:hover{text-decoration:none}
.nav{display:flex;gap:4px;margin-left:auto;align-items:center}
.nav>a,.nav-trigger{font-size:14.5px;font-weight:600;color:var(--sumi-2);padding:8px 12px;border-radius:8px}
.nav>a:hover,.nav-trigger:hover{background:var(--washi-3);color:var(--sumi);text-decoration:none}
.nav>a.active{color:var(--ai)}
.nav-trigger{display:inline-flex;align-items:center;gap:6px;border:0;background:transparent;font-family:inherit;cursor:pointer;line-height:inherit}
.nav-trigger .chev{transition:transform .18s ease;opacity:.65}

/* ---------- mega menu ---------- */
.nav-item{position:relative}
.mega{
  position:absolute;top:calc(100% + 14px);left:50%;transform:translateX(-50%) translateY(6px);
  background:var(--washi);border:1px solid var(--line);border-radius:16px;
  box-shadow:0 1px 0 var(--line-soft),0 22px 48px -20px rgba(27,28,33,.32);
  padding:22px;z-index:60;
  opacity:0;visibility:hidden;pointer-events:none;transition:opacity .18s ease,transform .18s ease,visibility .18s;
}
.mega::before{content:"";position:absolute;top:-14px;left:0;right:0;height:14px} /* hover bridge */
.nav-item:hover .mega,.nav-item.open .mega,.mega:focus-within{
  opacity:1;visibility:visible;pointer-events:auto;transform:translateX(-50%) translateY(0);
}
.nav-item:hover .chev,.nav-item.open .chev{transform:rotate(180deg)}
.nav-item:hover .nav-trigger,.nav-item.open .nav-trigger{background:var(--washi-3);color:var(--sumi)}
.mega-lead{max-width:230px}
.mega-lead .eyebrow{margin-bottom:8px}
.mega-lead h3{font-size:19px;font-weight:600;margin-bottom:8px}
.mega-sub{font-size:13.5px;line-height:1.5;color:var(--sumi-3)}
.mega-all{display:inline-block;margin-top:14px;font-size:13px;font-weight:700;color:var(--ai);white-space:nowrap}
.mega-all:hover{text-decoration:none;color:var(--ai-deep)}
/* two-panel layouts: lead + grid */
.mega-cols,.mega-compare{display:grid;grid-template-columns:auto 1fr;gap:26px;width:max-content;max-width:min(92vw,640px)}
.mega-cols .mega-grid{display:grid;grid-template-columns:repeat(3,minmax(120px,1fr));gap:2px 10px;align-content:start}
.mega-compare .mega-grid{display:grid;grid-template-columns:repeat(2,minmax(150px,1fr));gap:2px 10px;align-content:start}
.mega-grid a{font-size:14px;font-weight:600;color:var(--sumi-2);padding:8px 10px;border-radius:8px}
.mega-grid a:hover{background:var(--washi-3);color:var(--sumi);text-decoration:none}
.mega-grid .mega-all{grid-column:1/-1;padding:8px 10px;margin-top:6px;border-top:1px solid var(--line-soft)}
/* pain-point cards */
.mega-fix{display:grid;grid-template-columns:1fr 1fr;gap:4px;width:max-content;max-width:min(92vw,600px)}
.mega-card{display:flex;flex-direction:column;gap:3px;padding:11px 13px;border-radius:11px}
.mega-card:hover{background:var(--washi-3);text-decoration:none}
.mega-card .mc-title{font-size:14.5px;font-weight:700;color:var(--sumi)}
.mega-card .mc-sub{font-size:12.5px;line-height:1.45;color:var(--sumi-3)}
.mega-fix .mega-all{grid-column:1/-1;padding:9px 13px;margin-top:4px;border-top:1px solid var(--line-soft)}
.nav-toggle{display:none}
.btn{display:inline-block;border:0;border-radius:9px;padding:12px 22px;font-family:"Hanken Grotesk",sans-serif;font-weight:700;font-size:15px;cursor:pointer;text-decoration:none}
.btn:hover{text-decoration:none;filter:brightness(1.05)}
.btn-shu{background:var(--shu-deep);color:#fff}
.btn-ink{background:var(--sumi);color:var(--washi)}
.btn-ghost{background:transparent;color:var(--ai);border:1.5px solid var(--ai)}
.nav .btn{padding:9px 16px;font-size:14px}
.nav .btn-shu{color:#fff}

/* ---------- hero ---------- */
.hero{position:relative;overflow:hidden;border-bottom:1px solid var(--line);
  background:radial-gradient(120% 80% at 88% -10%, rgba(35,64,114,.07), transparent 60%),var(--washi);
  padding:88px 0 76px}
.hero .ghost{position:absolute;right:-2%;top:50%;transform:translateY(-50%);
  font-family:"Fraunces",serif;font-weight:300;font-size:min(34vw,440px);line-height:.8;
  color:var(--ai);opacity:.055;user-select:none;pointer-events:none;letter-spacing:-.04em}
.hero h1{font-size:clamp(38px,6vw,74px);font-weight:400;letter-spacing:-.025em;line-height:.99;max-width:16ch}
.hero h1 em{font-style:italic;color:var(--shu);font-weight:500}
.hero .sub{margin-top:26px;font-size:clamp(17px,1.6vw,20px);color:var(--sumi-2);max-width:56ch}
.hero .cta-row{margin-top:36px;display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero .meta{margin-top:40px;display:flex;flex-wrap:wrap;gap:8px 26px;font-family:"IBM Plex Mono",monospace;font-size:12px;letter-spacing:.04em;color:var(--sumi-3)}
.hero .meta b{color:var(--sumi)}

/* ---------- sections ---------- */
section{padding:76px 0;border-bottom:1px solid var(--line-soft)}
.sec-head{display:flex;align-items:baseline;gap:16px;margin-bottom:28px}
.sec-head .idx{font-family:"IBM Plex Mono",monospace;color:var(--shu-deep);font-size:13px;letter-spacing:.1em}
.sec-head h2{font-size:clamp(28px,3.2vw,42px)}
.lede{font-size:clamp(17px,1.7vw,20px);line-height:1.5;color:var(--sumi-2);max-width:64ch}
.lede.serif{color:var(--sumi)}
.prose{max-width:70ch}
.prose p{margin:0 0 18px;color:var(--sumi-2)}
.prose p strong{color:var(--sumi)}
.prose h2{font-size:clamp(24px,2.6vw,32px);margin:44px 0 14px}
.prose h3{font-size:21px;margin:30px 0 10px}

/* ---------- cards / grids ---------- */
.grid{display:grid;gap:20px}
.g2{grid-template-columns:repeat(2,1fr)}
.g3{grid-template-columns:repeat(3,1fr)}
.g4{grid-template-columns:repeat(4,1fr)}
.card{background:var(--washi-2);border:1px solid var(--line);border-radius:12px;padding:26px}
.card h3{font-size:20px;margin-bottom:8px}
.card p{color:var(--sumi-2);font-size:15px}
.tag{display:inline-block;font-family:"IBM Plex Mono",monospace;font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--ai);background:rgba(35,64,114,.08);padding:3px 9px;border-radius:20px}
.mt{margin-top:20px}.mt-l{margin-top:40px}

/* statement */
.statement{background:var(--ai-deep);color:var(--washi);border-radius:16px;padding:48px 52px;position:relative;overflow:hidden}
.statement .eyebrow{color:#E9A89F}
.statement p{font-family:"Fraunces",serif;font-size:clamp(21px,2.5vw,30px);line-height:1.3;max-width:26ch;position:relative;margin-top:14px}
.statement p .hl{color:#F0B3AB;font-style:italic}
.statement .seal-bg{position:absolute;right:-40px;bottom:-40px;opacity:.15}

/* KPI / stat blocks */
.stats{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.stat{background:var(--washi-2);border:1px solid var(--line);border-radius:12px;padding:24px}
.stat .val{font-family:"Fraunces",serif;font-size:clamp(34px,4vw,52px);line-height:1;color:var(--ai)}
.stat .val.shu{color:var(--shu-deep)}
.stat .val.matcha{color:var(--matcha-deep)}
.stat .cap{margin-top:10px;font-size:14px;color:var(--sumi-2);line-height:1.45}
.stat .src{margin-top:8px;font-family:"IBM Plex Mono",monospace;font-size:10.5px;color:var(--sumi-3);letter-spacing:.03em}

/* comparison table */
.cmp{width:100%;border-collapse:collapse;border:1px solid var(--line);border-radius:12px;overflow:hidden;background:var(--washi-2)}
.cmp th,.cmp td{padding:14px 18px;text-align:left;border-bottom:1px solid var(--line-soft);font-size:15px;vertical-align:top}
.cmp thead th{font-family:"IBM Plex Mono",monospace;font-size:11.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--sumi-3);background:var(--washi-3)}
.cmp td:nth-child(2){color:var(--ai);font-weight:600}
.cmp td:first-child{color:var(--sumi-2)}
.cmp tr:last-child td{border-bottom:0}
.table-scroll{overflow-x:auto;border-radius:12px}

/* pros/cons */
.ww{display:grid;grid-template-columns:1fr 1fr;gap:0;border:1px solid var(--line);border-radius:12px;overflow:hidden}
.ww .col{padding:22px 24px}
.ww .col:first-child{border-right:1px solid var(--line);background:rgba(118,137,79,.07)}
.ww .col:last-child{background:rgba(216,71,58,.05)}
.ww h4{font-family:"IBM Plex Mono",monospace;font-size:12px;letter-spacing:.1em;text-transform:uppercase;margin-bottom:12px}
.ww .yes h4{color:var(--matcha-deep)}.ww .no h4{color:var(--shu-deep)}
.ww li{list-style:none;font-size:15px;padding:7px 0;border-bottom:1px solid var(--line-soft);color:var(--sumi-2)}
.ww li:last-child{border:0}

/* FAQ */
.faq{border:1px solid var(--line);border-radius:12px;overflow:hidden}
.faq details{border-bottom:1px solid var(--line-soft);background:var(--washi-2)}
.faq details:last-child{border-bottom:0}
.faq summary{cursor:pointer;padding:18px 22px;font-weight:700;font-size:16px;list-style:none;display:flex;justify-content:space-between;gap:14px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";color:var(--shu-deep);font-family:"IBM Plex Mono",monospace;flex:0 0 auto}
.faq details[open] summary::after{content:"\2212"}
.faq .a{padding:0 22px 20px;color:var(--sumi-2);font-size:15px;max-width:75ch}

/* related links */
.rel{display:flex;flex-wrap:wrap;gap:10px}
.rel a{font-family:"IBM Plex Mono",monospace;font-size:12.5px;padding:8px 13px;border-radius:8px;background:var(--washi-2);border:1px solid var(--line);color:var(--sumi-2)}
.rel a:hover{border-color:var(--ai);color:var(--ai);text-decoration:none}

/* breadcrumb */
.crumbs{font-family:"IBM Plex Mono",monospace;font-size:11.5px;letter-spacing:.03em;color:var(--sumi-3);padding:18px 0 0}
.crumbs a{color:var(--sumi-3)}
.crumbs a:hover{color:var(--ai)}

/* CTA band */
.cta-band{background:var(--ai-deep);color:var(--washi);border-radius:16px;padding:46px 50px;display:flex;align-items:center;justify-content:space-between;gap:26px;flex-wrap:wrap;position:relative;overflow:hidden}
.cta-band h2{font-size:clamp(24px,3vw,36px);font-weight:400;color:var(--washi);max-width:22ch}
.cta-band h2 em{font-style:italic;color:#F0B3AB}
.cta-band p{color:#C8CFDD;font-size:15px;margin-top:8px;max-width:48ch}
.cta-band .ghost-k{position:absolute;right:20px;bottom:-30px;font-family:"Fraunces",serif;font-size:170px;color:#fff;opacity:.05;pointer-events:none}

/* ---------- animation kit (why-crm / home storytelling) ---------- */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s cubic-bezier(.16,.84,.32,1),transform .7s cubic-bezier(.16,.84,.32,1)}
.reveal.in{opacity:1;transform:none}
/* directional + scale variants (add alongside .reveal) */
.reveal.r-left{transform:translateX(-32px)}
.reveal.r-right{transform:translateX(32px)}
.reveal.r-scale{transform:scale(.92)}
.reveal.r-rise{transform:translateY(46px)}
/* stagger: parent sets nothing; children read --i */
.reveal{transition-delay:calc(var(--i,0)*80ms)}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1!important;transform:none!important;transition:none!important}}

.curve-wrap{background:var(--washi-2);border:1px solid var(--line);border-radius:14px;padding:34px}
.curve-path{stroke-dasharray:1200;stroke-dashoffset:1200}
.curve-wrap.in .curve-path{animation:draw 2.2s ease-out forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.curve-dot{opacity:0}
.curve-wrap.in .curve-dot{animation:pop .4s ease-out 2s forwards}
@keyframes pop{from{opacity:0;transform:scale(.2)}to{opacity:1;transform:scale(1)}}

/* fractured → unified storyboard */
.story{display:grid;grid-template-columns:1fr 84px 1fr;gap:18px;align-items:center}
.story .arrow{font-family:"Fraunces",serif;font-size:44px;color:var(--shu);text-align:center}
.chip-cloud{background:var(--washi-2);border:1px solid var(--line);border-radius:14px;padding:26px;min-height:210px;display:flex;flex-wrap:wrap;gap:10px;align-content:center;justify-content:center}
.chip-cloud .t{font-family:"IBM Plex Mono",monospace;font-size:12px;padding:7px 12px;border-radius:8px;border:1px solid var(--line);background:var(--washi);color:var(--sumi-2)}
.story.in .chip-cloud.frag .t{animation:jitter 2.6s ease-in-out infinite}
.chip-cloud.frag .t:nth-child(2n){animation-delay:.3s}
.chip-cloud.frag .t:nth-child(3n){animation-delay:.7s}
@keyframes jitter{0%,100%{transform:translate(0,0) rotate(0)}25%{transform:translate(1.5px,-2px) rotate(-1.2deg)}60%{transform:translate(-2px,1.5px) rotate(1deg)}}
.unified-card{background:var(--ai-deep);border-radius:14px;padding:26px;min-height:210px;display:flex;flex-direction:column;gap:9px;justify-content:center}
.unified-card .row{display:flex;gap:10px;align-items:center;font-size:13.5px;color:#C8CFDD}
.unified-card .row i{width:8px;height:8px;border-radius:2px;background:var(--matcha);flex:0 0 auto}
.unified-card .row.hl i{background:var(--shu)}
.unified-card .nm{font-family:"Fraunces",serif;color:var(--washi);font-size:20px;margin-bottom:6px}

/* animated counters */
.count{font-variant-numeric:tabular-nums}

/* ---------- media placeholders (product shots / demo video) ---------- */
/* A .media is a drop-in frame. Leave the .ph child for a placeholder, or
   replace it with a real <img>/<video> (see home.php for the pattern). */
.media{position:relative;border-radius:14px;overflow:hidden;border:1px solid var(--line);background:var(--washi-2);aspect-ratio:16/10}
.media.tall{aspect-ratio:4/5}
.media.wide{aspect-ratio:16/7}
.media img,.media video{display:block;width:100%;height:100%;object-fit:cover}
/* placeholder skin: dashed frame + hatch + dimension label */
.media .ph{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;text-align:center;padding:20px;
  border:1.5px dashed var(--ai-soft);border-radius:14px;
  background:
    repeating-linear-gradient(-45deg,rgba(35,64,114,.05) 0 12px,transparent 12px 24px),
    var(--washi-2)}
.media .ph .ic{font-family:"Fraunces",serif;font-size:34px;color:var(--ai);opacity:.5}
.media .ph .lbl{font-family:"IBM Plex Mono",monospace;font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--ai);font-weight:600}
.media .ph .dim{font-family:"IBM Plex Mono",monospace;font-size:11px;color:var(--sumi-3);letter-spacing:.04em}
.media .ph .path{font-family:"IBM Plex Mono",monospace;font-size:11px;color:var(--sumi-3);background:var(--washi);border:1px solid var(--line);border-radius:6px;padding:3px 8px;margin-top:4px}
/* video variant: play button overlay */
.media.video .play{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:64px;height:64px;border-radius:50%;
  background:var(--shu-deep);display:grid;place-items:center;box-shadow:0 8px 24px rgba(178,58,47,.35);z-index:2}
.media.video .play::after{content:"";border-left:18px solid #fff;border-top:11px solid transparent;border-bottom:11px solid transparent;margin-left:4px}
.media .badge{position:absolute;left:14px;top:14px;z-index:2;font-family:"IBM Plex Mono",monospace;font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;
  color:var(--washi);background:rgba(27,28,33,.72);border-radius:6px;padding:4px 9px}
.figcap{margin-top:10px;font-size:13px;color:var(--sumi-3);font-style:italic}

/* ---------- case studies ---------- */
.cases{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.case{background:var(--washi-2);border:1px solid var(--line);border-radius:14px;overflow:hidden;display:flex;flex-direction:column}
.case .case-media{aspect-ratio:16/9;position:relative;border-bottom:1px solid var(--line)}
.case .case-body{padding:22px 22px 24px;display:flex;flex-direction:column;gap:12px;flex:1}
.case .logo-ph{display:inline-flex;align-items:center;justify-content:center;height:30px;min-width:96px;padding:0 12px;border:1.5px dashed var(--ai-soft);border-radius:8px;
  font-family:"IBM Plex Mono",monospace;font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--ai);background:var(--washi);align-self:flex-start}
.case .metric{font-family:"Fraunces",serif;font-size:clamp(28px,3.2vw,40px);line-height:1;color:var(--shu-deep)}
.case .metric .u{font-size:15px;color:var(--sumi-3);font-family:"IBM Plex Mono",monospace;margin-left:2px}
.case blockquote{margin:0;font-size:15px;line-height:1.55;color:var(--sumi-2)}
.case blockquote::before{content:"“";font-family:"Fraunces",serif;color:var(--shu);font-size:26px;line-height:0;vertical-align:-8px;margin-right:2px}
.case .attrib{margin-top:auto;font-size:13px;color:var(--sumi-3)}
.case .attrib b{color:var(--sumi);font-weight:600}
.case a.read{font-family:"IBM Plex Mono",monospace;font-size:11.5px;letter-spacing:.04em;color:var(--ai)}

/* ---------- onboarding ---------- */
.onb{max-width:640px;margin:0 auto}
.onb .steps{display:flex;gap:6px;margin-bottom:28px}
.onb .steps i{height:4px;flex:1;border-radius:4px;background:var(--washi-3)}
.onb .steps i.done{background:var(--shu)}
.onb .panel{background:var(--washi-2);border:1px solid var(--line);border-radius:14px;padding:34px}
.onb h2{font-size:clamp(24px,3vw,32px);font-weight:400}
.onb .q{color:var(--sumi-2);margin-top:8px;font-size:15.5px}
.onb .opts{display:grid;grid-template-columns:repeat(2,1fr);gap:12px;margin-top:24px}
.onb .opt{border:1.5px solid var(--line);border-radius:10px;background:var(--washi);padding:15px 16px;font-size:15px;font-weight:600;color:var(--sumi-2);cursor:pointer;text-align:left;font-family:"Hanken Grotesk",sans-serif}
.onb .opt:hover{border-color:var(--ai-soft)}
.onb .opt.sel{border-color:var(--ai);background:rgba(35,64,114,.06);color:var(--ai)}
.onb .opt .sub{display:block;font-weight:400;font-size:12.5px;color:var(--sumi-3);margin-top:2px}
.onb label{display:block;font-family:"IBM Plex Mono",monospace;font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--sumi-3);margin:18px 0 6px}
.onb input[type=text],.onb input[type=email],.onb input[type=tel]{width:100%;border:1.5px solid var(--line);border-radius:10px;background:var(--washi);padding:13px 14px;font-size:15.5px;font-family:"Hanken Grotesk",sans-serif;color:var(--sumi)}
.onb input:focus{border-color:var(--ai)}
.onb .err{color:var(--shu-deep);font-size:13px;margin-top:5px;display:none}
.onb .nav-row{display:flex;justify-content:space-between;margin-top:30px;gap:12px}
.onb .slotgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:20px}
.onb .slot{border:1.5px solid var(--line);border-radius:10px;background:var(--washi);padding:12px 8px;cursor:pointer;text-align:center;font-family:"IBM Plex Mono",monospace;font-size:12.5px;color:var(--sumi-2)}
.onb .slot .d{display:block;font-weight:600;color:var(--sumi);font-size:13px;font-family:"Hanken Grotesk",sans-serif}
.onb .slot.sel{border-color:var(--shu-deep);background:rgba(216,71,58,.06);color:var(--shu-deep)}
.onb .done-seal{display:grid;place-items:center;padding:20px 0 8px}

/* ---------- footer ---------- */
.site-foot{padding:60px 0 70px;color:var(--sumi-3)}
.site-foot .cols{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:28px}
.site-foot h5{font-family:"IBM Plex Mono",monospace;font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--sumi-3);margin-bottom:12px}
.site-foot ul{list-style:none}
.site-foot li{padding:3.5px 0;font-size:14px}
.site-foot a{color:var(--sumi-2)}
.site-foot .fin{margin-top:44px;padding-top:22px;border-top:1px solid var(--line);font-family:"IBM Plex Mono",monospace;font-size:11.5px;letter-spacing:.04em;display:flex;justify-content:space-between;gap:14px;flex-wrap:wrap}

/* ---------- responsive ---------- */
@media(max-width:960px){
  .g3,.g4,.stats{grid-template-columns:repeat(2,1fr)}
  .cases{grid-template-columns:1fr}
  .site-foot .cols{grid-template-columns:1fr 1fr}
  .story{grid-template-columns:1fr}
  .story .arrow{transform:rotate(90deg)}
}
/* ---------- mega menu → mobile drawer ---------- */
@media(max-width:900px){
  .nav-toggle{
    display:flex;flex-direction:column;justify-content:center;gap:5px;
    margin-left:auto;width:42px;height:42px;padding:0 9px;
    border:1px solid var(--line);border-radius:10px;background:transparent;cursor:pointer;
  }
  .nav-toggle span{display:block;height:2px;width:100%;background:var(--sumi);border-radius:2px;transition:transform .2s ease,opacity .2s ease}
  .nav-toggle[aria-expanded=true] span:nth-child(1){transform:translateY(7px) rotate(45deg)}
  .nav-toggle[aria-expanded=true] span:nth-child(2){opacity:0}
  .nav-toggle[aria-expanded=true] span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}

  .nav{
    position:fixed;top:66px;left:0;right:0;bottom:0;margin:0;
    flex-direction:column;align-items:stretch;gap:2px;
    background:var(--washi);border-top:1px solid var(--line);
    padding:14px 20px 40px;overflow-y:auto;
    transform:translateY(-8px);opacity:0;visibility:hidden;pointer-events:none;
    transition:opacity .2s ease,transform .2s ease,visibility .2s;
  }
  .nav.open{transform:translateY(0);opacity:1;visibility:visible;pointer-events:auto}
  .nav>a{padding:14px 12px;font-size:16px;border-bottom:1px solid var(--line-soft)}
  .nav-item{border-bottom:1px solid var(--line-soft)}
  .nav-trigger{width:100%;justify-content:space-between;padding:14px 12px;font-size:16px;border-radius:0}
  .nav-trigger .chev{opacity:.9}

  .mega{
    position:static;transform:none;opacity:1;visibility:visible;pointer-events:auto;
    width:auto!important;max-width:none!important;box-shadow:none;border:0;border-radius:0;
    padding:0 0 12px;background:transparent;
    display:none;
  }
  .nav-item.open .mega{display:block}
  .mega-lead{max-width:none;padding:4px 12px 12px}
  .mega-lead h3{font-size:17px}
  .mega-cols,.mega-compare,.mega-fix{display:block}
  .mega-cols .mega-grid,.mega-compare .mega-grid{display:grid;grid-template-columns:1fr 1fr}
  .mega-fix{display:grid;grid-template-columns:1fr}
  .nav .btn{margin-top:16px;text-align:center;padding:14px}
}
@media(max-width:640px){
  .g2,.g3,.g4,.stats,.ww{grid-template-columns:1fr}
  .ww .col:first-child{border-right:0;border-bottom:1px solid var(--line)}
  .mega-cols .mega-grid,.mega-compare .mega-grid{grid-template-columns:1fr}
  section{padding:56px 0}
  .hero{padding:64px 0 56px}
  .statement,.cta-band{padding:34px 28px}
  .onb .opts,.onb .slotgrid{grid-template-columns:1fr 1fr}
}

/* ============================================================
   Showcase kit v0.2 — product screenshots, 3D tilt, flip
   flashcards, real photography, feature showcase.
   All motion degrades under prefers-reduced-motion.
   ============================================================ */

/* ---------- browser-chrome frame for product screenshots ---------- */
.shot{position:relative;border-radius:16px;overflow:hidden;background:#fff;border:1px solid var(--line);
  box-shadow:0 1px 0 rgba(255,255,255,.7) inset,
             0 34px 70px -30px rgba(27,28,33,.5),
             0 14px 30px -22px rgba(35,64,114,.4)}
.shot .chrome{display:flex;align-items:center;gap:7px;height:36px;padding:0 15px;
  background:linear-gradient(var(--washi-2),var(--washi-3));border-bottom:1px solid var(--line)}
.shot .chrome i{width:11px;height:11px;border-radius:50%;flex:0 0 auto}
.shot .chrome i:nth-child(1){background:#E5715F}
.shot .chrome i:nth-child(2){background:#E9B84A}
.shot .chrome i:nth-child(3){background:#8FB06A}
.shot .chrome .u{margin-left:12px;font-family:"IBM Plex Mono",monospace;font-size:11px;letter-spacing:.02em;
  color:var(--sumi-3);background:var(--washi);border:1px solid var(--line-soft);border-radius:6px;
  padding:2px 12px;max-width:60%;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.shot .cap-tag{position:absolute;right:12px;top:44px;z-index:3;font-family:"IBM Plex Mono",monospace;
  font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--washi);
  background:rgba(27,28,33,.72);border-radius:6px;padding:4px 9px;backdrop-filter:blur(4px)}
.shot .frame{display:block;position:relative;overflow:hidden}
.shot .frame img,.shot .frame video{display:block;width:100%;height:auto}
/* fixed-height crop variant so mixed-aspect shots line up in a row */
.shot .frame.crop{aspect-ratio:16/10}
.shot .frame.crop img,.shot .frame.crop video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:top left}

/* ---------- 3D tilt (pointer-driven; JS sets --rx/--ry/--mx/--my) ---------- */
.tilt-scene{perspective:1500px}
.tilt{transform:rotateX(var(--rx,0deg)) rotateY(var(--ry,0deg));
  transition:transform .35s cubic-bezier(.2,.7,.2,1);transform-style:preserve-3d;will-change:transform}
.tilt .lift{transform:translateZ(40px)}
/* moving sheen that follows the cursor */
.tilt .sheen{position:absolute;inset:0;z-index:4;pointer-events:none;opacity:0;transition:opacity .3s ease;
  background:radial-gradient(320px 320px at var(--mx,50%) var(--my,0%),rgba(255,255,255,.5),transparent 60%);
  mix-blend-mode:soft-light}
.tilt-scene:hover .sheen{opacity:1}
@media (prefers-reduced-motion:reduce),(hover:none){
  .tilt{transform:none!important}.tilt .sheen{display:none}
}

/* ---------- floating / parallax bits ---------- */
.float{animation:floaty 7s ease-in-out infinite}
.float.slow{animation-duration:10s}
.float.d1{animation-delay:-2.2s}.float.d2{animation-delay:-4.4s}
@keyframes floaty{0%,100%{transform:translateY(0)}50%{transform:translateY(-14px)}}
@media (prefers-reduced-motion:reduce){.float{animation:none}}
.glow-blob{position:absolute;border-radius:50%;filter:blur(60px);opacity:.5;pointer-events:none;z-index:0}

/* ---------- hero product cluster ---------- */
.hero-stage{position:relative;margin-top:52px;perspective:1600px}
.hero-shot{position:relative;z-index:2;max-width:760px;margin-inline:auto;
  transform:rotateX(9deg) rotateY(-8deg) rotateZ(.5deg);transform-style:preserve-3d}
.hero-shot .shot{box-shadow:0 44px 90px -32px rgba(22,40,74,.55),0 18px 40px -24px rgba(27,28,33,.4)}
.hero-chip{position:absolute;z-index:3;background:var(--washi);border:1px solid var(--line);
  border-radius:12px;padding:11px 14px;display:flex;gap:10px;align-items:center;
  box-shadow:0 18px 40px -20px rgba(27,28,33,.4)}
.hero-chip .dot{width:9px;height:9px;border-radius:3px;flex:0 0 auto}
.hero-chip .k{font-family:"IBM Plex Mono",monospace;font-size:11px;letter-spacing:.03em;color:var(--sumi-2);line-height:1.35}
.hero-chip .k b{color:var(--sumi);font-family:"Hanken Grotesk",sans-serif;font-weight:700;display:block;font-size:12.5px}
.hero-chip.c1{left:-4%;top:14%}
.hero-chip.c2{right:-3%;top:40%}
.hero-chip.c3{left:4%;bottom:-6%}
@media(max-width:960px){.hero-chip.c1,.hero-chip.c2{display:none}.hero-shot{transform:rotateX(6deg) rotateY(-4deg)}}

/* ---------- feature showcase (alternating rows) ---------- */
.showcase{display:flex;flex-direction:column;gap:72px}
.showcase-row{display:grid;grid-template-columns:1.02fr 1.28fr;gap:52px;align-items:center}
.showcase-row.rev{grid-template-columns:1.28fr 1.02fr}
.showcase-row.rev .sc-media{order:-1}
.sc-copy .kick{display:inline-flex;align-items:center;gap:9px;font-family:"IBM Plex Mono",monospace;
  font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--shu-deep);margin-bottom:14px}
.sc-copy .kick .n{display:grid;place-items:center;width:26px;height:26px;border-radius:8px;
  background:rgba(216,71,58,.1);color:var(--shu-deep);font-weight:600}
.sc-copy h3{font-size:clamp(23px,2.5vw,30px);font-weight:500;letter-spacing:-.01em}
.sc-copy p{color:var(--sumi-2);font-size:16px;margin-top:12px;max-width:46ch}
.sc-copy .feat-list{list-style:none;margin-top:18px;display:flex;flex-direction:column;gap:9px}
.sc-copy .feat-list li{position:relative;padding-left:26px;font-size:14.5px;color:var(--sumi-2)}
.sc-copy .feat-list li::before{content:"";position:absolute;left:0;top:7px;width:15px;height:9px;
  border-left:2.5px solid var(--matcha-deep);border-bottom:2.5px solid var(--matcha-deep);
  transform:rotate(-45deg);border-radius:1px}
@media(max-width:900px){
  .showcase-row,.showcase-row.rev{grid-template-columns:1fr;gap:26px}
  .showcase-row.rev .sc-media{order:0}
}

/* ---------- "who we help" — real photography grid ---------- */
.trades{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.trade{position:relative;display:block;aspect-ratio:3/4;border-radius:15px;overflow:hidden;
  border:1px solid var(--line);background:var(--sumi);text-decoration:none;isolation:isolate}
.trade img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;
  transition:transform .9s cubic-bezier(.2,.7,.2,1);filter:saturate(1.02)}
.trade::after{content:"";position:absolute;inset:0;z-index:1;
  background:linear-gradient(180deg,rgba(22,40,74,.05) 0%,rgba(22,40,74,.12) 42%,rgba(19,20,25,.86) 100%)}
.trade:hover img{transform:scale(1.07)}
.trade:hover{text-decoration:none}
.trade .tl{position:absolute;left:0;right:0;bottom:0;z-index:2;padding:16px 16px 15px}
.trade .tl .nm{font-family:"Fraunces",serif;color:#fff;font-size:19px;font-weight:500;line-height:1.1}
.trade .tl .go{font-family:"IBM Plex Mono",monospace;font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;
  color:#F0B3AB;margin-top:5px;display:flex;align-items:center;gap:6px;opacity:.9;
  transform:translateY(4px);transition:transform .3s ease,opacity .3s ease}
.trade:hover .tl .go{transform:translateY(0);opacity:1}
.trade .badge-ph{position:absolute;top:12px;left:12px;z-index:2}
@media(max-width:900px){.trades{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.trades{grid-template-columns:1fr 1fr;gap:10px}}

/* ---------- generic photo treatment ---------- */
.photo{position:relative;overflow:hidden;border-radius:15px;background:var(--washi-3);border:1px solid var(--line)}
.photo img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .9s cubic-bezier(.2,.7,.2,1)}
.photo:hover img{transform:scale(1.05)}
.photo.tint::after{content:"";position:absolute;inset:0;
  background:linear-gradient(200deg,rgba(35,64,114,.12),rgba(19,20,25,.28))}
.photo .ov{position:absolute;left:0;right:0;bottom:0;z-index:2;padding:20px;color:#fff}
.photo .ov .mono{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:#F0B3AB}
.photo .ov .big{font-family:"Fraunces",serif;font-size:clamp(22px,2.6vw,32px);font-weight:500;margin-top:4px;line-height:1.12}

/* ---------- flip flashcards (3D) ---------- */
.flash-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.flip{perspective:1600px;min-height:392px}
.flip-inner{position:relative;width:100%;height:100%;min-height:392px;
  transition:transform .8s cubic-bezier(.2,.85,.25,1);transform-style:preserve-3d}
.flip:hover .flip-inner,.flip:focus-within .flip-inner,.flip.flipped .flip-inner{transform:rotateY(180deg)}
.flip-face{position:absolute;inset:0;backface-visibility:hidden;-webkit-backface-visibility:hidden;
  border-radius:17px;overflow:hidden;border:1px solid var(--line);display:flex;flex-direction:column}
/* front: photo + trade + hook */
.flip-front{background:var(--sumi)}
.flip-front .ph{position:absolute;inset:0}
.flip-front .ph img{width:100%;height:100%;object-fit:cover}
.flip-front .ph::after{content:"";position:absolute;inset:0;
  background:linear-gradient(175deg,rgba(19,20,25,.15) 0%,rgba(19,20,25,.55) 55%,rgba(19,20,25,.92) 100%)}
.flip-front .fc{position:relative;z-index:2;margin-top:auto;padding:22px}
.flip-front .tag2{display:inline-block;font-family:"IBM Plex Mono",monospace;font-size:10.5px;letter-spacing:.1em;
  text-transform:uppercase;color:#1B1C21;background:#F0B3AB;border-radius:20px;padding:4px 11px}
.flip-front h4{color:#fff;font-size:21px;font-weight:500;margin-top:12px;line-height:1.16}
.flip-front .hint{margin-top:12px;font-family:"IBM Plex Mono",monospace;font-size:10.5px;letter-spacing:.06em;
  text-transform:uppercase;color:#C8CFDD;display:flex;align-items:center;gap:7px;opacity:.85}
.flip-front .hint .rot{display:inline-block}
/* back: the story + result */
.flip-back{background:var(--ai-deep);color:var(--washi);transform:rotateY(180deg);padding:24px 24px 22px;
  justify-content:space-between}
.flip-back .eyebrow{color:#E9A89F;margin-bottom:12px}
.flip-back .story2{font-family:"Fraunces",serif;font-size:16.5px;line-height:1.42;color:#EAE5DA}
.flip-back .story2 b{color:#fff;font-weight:600}
.flip-back .result{margin-top:16px;border-top:1px solid rgba(255,255,255,.16);padding-top:14px}
.flip-back .result .val{font-family:"Fraunces",serif;font-size:34px;line-height:1;color:#fff}
.flip-back .result .val .u{font-size:15px;color:#C8CFDD;font-family:"IBM Plex Mono",monospace;margin-left:3px}
.flip-back .result .lbl{font-size:12.5px;color:#C8CFDD;margin-top:4px}
.flip-back .seal-bg{position:absolute;right:-34px;bottom:-34px;opacity:.12;z-index:0}
@media (prefers-reduced-motion:reduce){
  .flip-inner{transition:none}
  .flip:hover .flip-inner,.flip.flipped .flip-inner{transform:none}
  /* reduced-motion: show the story stacked instead of hiding behind a flip */
  .flip-back{position:relative;transform:none;backface-visibility:visible;margin-top:12px}
  .flip{min-height:auto}.flip-inner{min-height:auto}.flip-front{position:relative;min-height:300px}
}
@media(max-width:900px){.flash-grid{grid-template-columns:1fr}.flip{max-width:460px;margin-inline:auto;width:100%}}

/* ---------- section band tint (breaks up the washi) ---------- */
.band-ai{background:linear-gradient(180deg,var(--washi) 0%,#EDE6D6 100%);
  border-top:1px solid var(--line-soft)}
.band-dark{background:
    radial-gradient(120% 90% at 15% 0%,rgba(78,106,155,.25),transparent 55%),
    var(--ai-deep);color:var(--washi);border:0}
.band-dark .sec-head h2,.band-dark h2,.band-dark h3{color:var(--washi)}
.band-dark .lede{color:#C8CFDD}
.band-dark .sec-head .idx{color:#E9A89F}
.band-dark .eyebrow{color:#E9A89F}